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BYREDO was founded in 2006 by Ben Gorham. A native Swede, born to an Indian mother and a Canadian father, Ben grew up in Toronto, New York and Stockholm. He graduated from the Stockholm art school with a degree in fine arts, but a chance meeting with perfumer Pierre Wulff convinced him that he'd rather create fragrances than paintings. With no formal training in the field, Gorham, a 31-year old, sought out the services of world-renowned perfumers Olivia Giacobetti and Jerome Epinette, explaining his olfactory desires and letting them create the compositions.
Ben began to be intrigued by scent and memory after travelling to his mother's hometown in India, where he was stirred by the aromas of spices and incense. Inspired by this trip, BYREDO's have been developed with an understated approach, using simple composition of the highest quality raw materials. Discover the brand’s complete range to enjoy a unique fragrance experience.
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